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Wilcolour Hair Colour

Formulated with a unique combination of five essential oils, the Australian innovative hair colour brand with Italian origin, WildColor, helps you get the wildest colours from the full-colour spectrum without compromising hair health. If you think you cannot achieve an unusual colour with your virgin hair, think again – the vibrancy, shine, and consistency you desire can be yours with every colouration.

WildColor Unique Oil Formula for Shiny Colours

Think about the ingredients in top hair oil formulas, and you will, without a doubt, find two or three of WildColor oils in any of them:

  • Moroccan Argan Oil
  • Australian Macadamia Oil
  • Jojoba Oil
  • Olive Oil
  • Helichrysum Italicum

When you feed your hair with nutrient-packed oils coming from four continents, you bank on glamour and luxury for your scalp unlike ever before.

WildColor Colour Chart

The colour range by WildColor is a true rainbow, providing ten natural colours in 86 shades. Whatever combination crosses your mind – you can achieve it. At the same time, your hair will still look all naturally vibrant, smooth, and shiny. WildColor is designed with safety first in mind, ensuring that sensitive skin and allergy-prone scalps are happy with the outcome, with no unwanted side effects. 100% grey coverage is guaranteed. Even the most eccentric hair colours look real and carry the natural undertone in all their buoyancy.

WildColor Cream Developers and Lighteners

As many as 86 shades require an equally ample choice of developers and peroxides to play with lighter and darker colours in subtle and nuanced ways. Unlike many other brands, WildColor provides five levels for cream developers, 5Vol, 10Vol, 20Vol, 30Vol. And 40 Vol. You can also get white and blue cream and powder lighteners in jumbo packs. With huge bottles and tubes, you never lack sufficient supplies of your favourite colouring tools for major revamps, colour refreshments, or tiny touchups.

Primary Impact Summer Sale

Spend $200 or more on our huge range of Beauty, Skincare, Haircare or Fragrance products –
Enjoy a $20 cart discount.

*Promotion applied automatically at checkout when $200 or more of eligible products has been added to your cart. Offer open to Australian residents for a limited time and while stock lasts.